While Burger King stores around the world have concocted a variety of new innovations, in Indonesia the burger chain has concocted a new “Purple Seoul” menu that is one for the books. In 2019, the purple food trend made a comeback as restaurants, bakeries and the like created a number of new dishes and desserts with the use of ube – made from purple yams – which is derived from from the Philippines.
The “Purple Seoul” menu offers 2 kinds of burgers and 3 new desserts which all follow the royal hue. First on the list is the Purple Seoul Beef Burger which stacks an Australian beef patty with grated mozzarella, purple cabbage for a bit of crunch, and long strips of K-Rashers drizzled with spicy-sweet Korean sauce on small. soft purple breads. The Purple Seoul Chicken Burger goes for a crispy chicken fillet with grated mozzarella, purple cabbage, and K-Rashers strips, topped with a spicy sweet Korean sauce on purple buns. For dessert, the Blueberry Sunday is your usual vanilla soft serve ice cream topped with a fresh blueberry sauce, while the Purple Fusion is a mix of vanilla soft serve ice cream and fresh blueberry yogurt. For those who prefer a sparkling alternative, the Blueberry Superfloat is a combination of Sprite with fresh blueberries and vanilla ice cream.
The “Purple Seoul” menu is now available at participating Burger King locations across Indonesia through November 30.
For more food information, MARKET unveiled its McDonald’s “The MARKET Meal”.