Former GE Appliances CEO Opens Nice New Business


The dessert-centric boutique brought Larry Johnston back to Louisville after a long stint with the Albertsons grocery chain.

LOUISVILLE, Ky. — A former CEO of General Electric Appliances is embarking on a softer business venture.

Larry Johnston is now the president of The Peach Cobbler Factory off Bardstown Road.

The dessert-centric boutique brought Johnston back to Louisville after a long stint with the Albertsons grocery chain. He even asked famous GE president Jack Welch to be transferred from Paris, France to Louisville.

“I decided I wanted to invest in something fun and really awesome for families. And I found The Peach Cobbler Factory, and I’m now co-owner with my partner, Greg George. And in less than a year, we already have commitments for 175 stores in 19 states across the country,” Johnston said.

The Peach Cobbler Factory will feature 12 different types of cobblers and 12 banana puddings – so there’s a little something for everyone.

Johnston said he’s always been a Louisville guy and that’s the next step to bringing him back.

Johnston said he and location owner Justin Gray, who worked in the automotive industry, never thought they would be in the dessert business.

“I wanted to be at a business where customers left happy and they were excited every time they walked in,” Gray said. “It was completely different from what I was used to and that’s what brought me here.”

The Peach Cobbler Factory joins stores in at least six other states.

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