Ottawa, Ontario’s fast-casual Greek and Mediterranean restaurant, PI∙RHO Grill, has launched its concept’s franchise expansion program across Canada.
PI∙RHO Grill offers a build-it-yourself restaurant concept, featuring bowls and pitas. With healthy, vegan, vegetarian and allergy-sensitive options, PI∙RHO Grill customers can customize their bowls and pitas by choosing their favorite base, proteins, dips and spreads, toppings and dressings. Other options include soups, sides, and desserts, as well as local craft beer and wine. All items are served in eco-friendly, biodegradable packaging and utensils.
According to a press release, the brand discovered that George Plagakis saw a gap in the local market for quick-service Greek and Mediterranean cuisine and created PI∙RHO Grill.
“Following the tremendous success of our Ottawa corporate and franchise locations, expanding our business model across Canada is a natural step for us and we have already generated incredible interest from across the country,” said Plagakis. “We are excited about our franchise opportunity and are committed to providing all levels of support to our franchise partners. Our main goals are to provide an amazing customer experience and to be the leading fast-casual brand.
Franchise development consultants InnoFran, who assist the company in growing its franchise, described them as “a great concept…providing a solid franchise opportunity.”
“From the first time we visited them, we knew they had developed a great franchise system and had a menu that is spearheading the health-conscious restaurant market. Their plans are for controlled growth across Canada, with online models and food courts. We believe PI∙RHO Grill’s business model has tremendous long-term development potential and is aligned with the fastest growing restaurant segment right now,” InnoFran officials said in the release. hurry.
“Our goal is to work with our chosen franchise partners to open PI∙RHO Grill restaurants in locations best suited to deliver our unique customer service and creative menu,” adds Plagakis. “Greek cuisine is more popular than ever, and our service style and products keep our customers coming back. The fast-casual industry, especially build-your-own, is [a fast-growing restaurant group] …so the business potential is huge.
They approach the market through a franchise offering that includes single and multi-unit units in Ontario, as well as regional development and master franchise opportunities in other provinces.
For more information on PI∙RHO Grill franchise opportunities, visit pirhogrill.com or InnoFran directly.