Rich’s Foods plans $21m expansion in New Britain


New Britain-based Rich’s Foods – a maker of pizza, cake icings and a variety of desserts – is planning a $21million expansion at its current Myrtle Street location that is expected to create more than 300 jobs in construction as well as about 100 new manufacturing jobs, city officials said.

Mayor Erin Stewart told the Hartford Business Journal Tuesday morning that Rich’s Foods – also known as Rich Products Corp. — initially contacted his office about plans to expand his current 138,130 square foot site into a new 191,330 square foot facility. The expanded space, the mayor said, will be used for an additional production line including new manufacturing equipment and cold storage, among other uses.

Rich Products Corp. is funding the expansion itself, but will be eligible for tax relief, including freezing its current property assessment of $8.5 million for 10 years, Stewart said.

Construction of the project will begin in the fourth quarter of 2022 and will take about 18 months, the mayor said.

The planned project still has to be approved by the Planning and Zoning Commission at its October 4 meeting, and then by City Council at its October 12 meeting.

Stewart said the planned expansion is a boon for Hardware City.

“I think expanding businesses and creating more jobs is exactly what we need to do to fix the economy right now; people are looking for work,” Stewart said. “They are looking for an opportunity. I know we have many qualified people in the city who will apply for these positions. »

Stewart said New Britain was competing with another Midwestern state for expansion.


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