SM Southmall’s Happiness Factory is now open for business


It’s finally the festive season and SM Southmall is celebrating the busiest time of the year with a Christmas Factory of Happiness! Enter the futuristic workshop where Santa Claus and his team of “gift” robots love the world through Instagrammable screens, a selfie room and a gift zone with SM Cares Bears of Joy; every bear purchased will benefit the SOS Children’s Village. At the heart of the production is a towering 32-foot Christmas tree decorated with gears and hundreds of twinkling lights. The Happiness Factory is located in the food street lobby of the mall.

SM Southmall has more happiness in store for shoppers! Be sure to mark your calendars with these activities/events:

South Yuletide Markets. The Christmas bazaar will display different trinkets and gifts that you can take back to the family. The South Yuletide Markets are here for the holidays, so check them out at the Event Center and the South Yard (near Gate 4).

Santa Claus is here. Santa Claus and the team visit the SM Southmall! Catch Santa by the Christmas Centerpiece and Outdoor Holidrive on December 24 and 25, 2-5 p.m. Take a photo and get a special treat!

Take a trip to SM Southmall’s Outdoor Holidrive

Back by popular demand, SM Southmall is bringing back Outdoor Holidrive: an immersive Christmas driving experience! This will take place from November 4, 2022 to January 8, 2023 at the west parking lot of the mall.

The drive-thru has four main attractions: the drive-thru city ​​of joy and the large Christmas displays, welcoming toy soldiers and snowmen will surely put a smile on your face! The sweet forest will satisfy the sweet tooth of any Southerner with its giant dessert displays and festive elves. Find toys, gifts and smiles at Happiness Overload Stationand tunnels of light are surely a light show you wouldn’t want to miss.

Greet the Christmas characters from the comfort of your car or hang out with the crew and try other activities such as the Philippines’ first Donut Slide, Nitrodrift car racing and more.

Walk-in entry to the Outdoor Holidrive is free. However, each ride and activity has its own costs; the Drive-thru Outdoor Holidrive has a purchase requirement of Php 2,500.00 of single or cumulative receipts dated November 4, 2022 through January 8, 2023. Rides such as the Donut Slide, Nitrodrift cost around Php 100-150 per ride .

Happiness Squad. The Santa Claus team will be at the Outdoor Holidrive every Sunday from November 20 to December 24 and 25, from 4 p.m. to 10 p.m. Come and watch their special performances, be entertained and they will certainly put you in a good mood!

Outdoor Holidrive, in partnership with VIYLine Group of Companies and URC, is open at the mall’s west parking lot from November 4, 2022 through January 8, 2023, 4 p.m. to 10 p.m. Visit @smsouthmall on Facebook, Instagram and TikTok for more information.


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